Sunday, 4 August 2013

Modernisation + Globalisation = Virtualised Art Galleries


When travelling many people like to go visiting different art galleries around the world. However, art has now been affected by globalisation. Thomas Friedman defines the globalisation effect as ‘…not simply a trend or a fad but is rather, an international system. It is the system that has now replaced the old Cold War system, globalisation has its own rules and logic that today directly or indirectly influence the politics, environment, geopolitics and economics virtually every country in the world.’ As such art has had the ability to change and develop through time. Today people have the ability to see and create many different forms of art. Such as Modernist art where the artist is trying to create a social change movement. In which cubism, futurism and constructivism are used. A famous modernist artwork from PABLO PICASSO (1881-1973) the 'Ambroise Vollard', who was sick of Western art and wanted something knew and different. He drew on the expressive energy of art from other cultures, particularly African art. Art has then evolved to Post-modernist art which abandonment of political advocacy for a singular ideology. For example, ‘Pop Art’ used by Lawrence Alloway.  These artists’ revolutions have lead to a change in art. Consequently today artist have the ability to create what ever they like. Graffiti in Melbourne is very popular. This uses different techniques and spray paint to create art on the streets of Melbourne that everyone can see.
In contrast Pieterse article ‘Globalization: consensus and controversies’ expresses that ‘Globalization is shaped by technology (2004). Evidently, this is shown in the social media revolution, people have the ability to take photos and create art from that. Instagram is highly popular app that people use to display all different photos. People take photos of all different things and by using #hashtags people can view the different images of things they like. This has become a quick way that people can create and promote photography art.
Also today, there are virtual art galleries on the internet.  This means that all people around the world can all see the same development of art work  (if they have the internet). As a result connecting the world and making it smaller.  This can also allow other artists from different parts of the world to get inspiration to create something new. People shouldn’t have the choice just to sit and view art on their computer, as such globalisation is helping to push away the true meaning and appreciation of viewing art in its natural environment of an art gallery. People should be inspired to travel and see art in its original forms to feel and experience its history.


If you are interested in virtual art galleries here is a link to one I like:
http://virtualtours.uws.edu.au/home




                                                         (Image: http://www.vmoi.com/) 








Resources: 
Nederveen Pieterse, J 2004, ‘Globalization: consensus and controversies’, Globalization and culture: global mélange, Rowan & Littlefield, Lanham, Md., pp. 7–21.


Hatchen, WA & Scotton, JF 2002, ‘News communication for a new global system’, The world news prism: global media in an era of terrorism, 6th edn, Iowa State Press, Ames, pp. 3–14.

DIFFERENCE BETWEEN MODERN ART AND POSTMODERN ART. 2013. Untitled. [online] Available at: http://postmodern-art.com/ [Accessed: 4 Aug 2013

MODERN ART TIMELINE PART 1 (1870-1930). 2013. Untitled. [online] Available at: http://www.artyfactory.com/art_appreciation/timelines/modern_art_timeline.htm [Accessed: 4 Aug 2013].

Unknown. 2013. [online] Available at: http://en.wikipedia.org/wiki/Postmodern_art [Accessed: 4 Aug 2013].

4 comments:

  1. So many ideas and topics coming together in this post Emily. Really enjoyed the mention of Picasso's portrait of Ambroise Vollard, it's amazingly different to Cézanne's and Renoit's that you can almost feeling the transformation of the world at the time through the image itself. I thought your point about the virtual art galleries was an important one, that it's not just the art itself that reflects the changes in our world but how we view and enjoy them, the web and google search is a virtual gallery in itself!

    ReplyDelete
  2. I like this post especially for the aspect you have chosen. In this post, you examined the origins of some important art genres and explained what those artists wanted to achieve or express through their works. The transformation of the world was presented clearly in this post. I also like the example of graffiti in Melbourne; it is such close to our life which can be toughed and observed. The second point you made about the virtual galleries is quite inspiring for me. You actually suggested a wonderful access to readers to participate in the development process of art. I get a lot from reading your post, thx :D.

    ReplyDelete
  3. Hi Emily,

    You have great explanations of artistic movements and the provision of art form examples from these movements. Although, the structure of your discussion can be improved with more fluency as many topics are touched upon loosely and does not flow in the one paragraph. There is need of a scholarly reference to support your views. With the one particular movement, Futurism, I can relate to as I studied the art movement in year 12 for VCE Arts, its all about repetition movement of technology, sciences and arts, really eye opener into its impact on Globalisation. For example, the technology advancement such as “Instagrams” and “computer generated” art forms. These art forms can be circulated and accessed globally.

    Good Work!

    ReplyDelete
  4. Hi Emily,
    Art is my pet passion and I really enjoyed how you brought your themes together in this post. I am certainly one that checks the local map for art galleries whenever I visit a new country, city or town! An interesting point with the virtual galleries. Nothing is quite the same as experiencing the smells, sounds and atmosphere when visiting a gallery for the first time but virtual galleries are indeed becoming increasingly popular amongst the art community and are indeed changing the way artists approach their work! - a fascinating (though I think sometimes overlooked) result of globalisation in the art world!

    ReplyDelete